In today’s society, the mass media is rapidly expanding and they are able to reach more people today than ever before. With technological advancements such as the Internet, cable, satellite, radio, mobile devices, as well as a variety of different social media platforms, the media is finding more and more ways to not only distribute information with its audience, but also communicate with its audience. For this form of media communications to be successful, it requires more and more skilled and knowledgeable communications experts.
At the College of Mass Communications at Texas Tech University, they make it possible for students to easily deploy into this ever-expanding industry to incorporate their ideas and enhance the qualities of this mass media culture. The College of Mass Communications Hall of Fame is a testament to the professional qualities that the College instills into their students. The College employs very qualified experts from every field from Public Relations, Journalism, Electronic Media, and Advertising; many who have dedicated their lives to the research and advancement of media as well as many that have professionally worked in the industry for most of their lives and have learned the tools of the trade first hand. These professors and faculty members have assembled many advisory committees who currently professionally work in these fields to help ensure that they are completely up to date on every current trend that develops. The College of Mass Communications at Texas Tech University certainly has something to offer you no matter what area of communications might interest you.
To explore what courses and major might best suit your interest and skills there is a group of excellent advisers who know the details of every course and could help you determine the best route to suit your individual needs.
As an incoming freshman, the College of Mass Communications appealed to me because I had video production experience and I wanted to explore the field of television production and work in sports broadcasting. Texas Tech had a good reputation in their College of Mass Communications and they had an incredible amount of resources and equipment, from a Mac editing and visual design lab to a podcasting studio, to even a collection of top of the line cameras you could rent out to create a project. I had worked in video production for a few years editing video and shooting commercials, so I felt as if college would be just a repeat of what I already had learned. Little did I know that the courses I was about to begin taking would break Mass Communications down to the minutest detail from the history of how things were developed, to how radio and television work, and how people respond to different aspects of the media. I was completely taken aback at how knowledgeable I was not and how much I still had to learn. After nearly 4 years of studying in the College of Mass Communications, I have developed a knowledge set of a completely different side of the mass media that I had no idea existed. This understanding has completely expanded my horizon and made me so much more aware of how things in the mass media work, function together, and relate as a whole.
Tags: Texas Tech University Mass Communication Advisors, www.depts.ttu.edu/masscom
Keywords: Texas Tech College of Mass Communications, Advising, Prospective Students, Media
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